David B. Armstrong, CFA
President & Co-Founder


Portfolio Manager, David Armstrong Financial Advisor
“Change almost never fails because it’s too early, but because it may be too late.”Seth Godin

Dave discovered his passion for finance in his mid-20’s. Unable to spend money over several different deployments while serving on active duty in the Marine Corps, he became a self-taught investor. He proudly remembers his investing performance to be, “Along with a few bucks of cash income as a bouncer, good enough to pay for an MBA, a new car and two years of living expenses.”

After returning home for an MBA at his alma mater, the University of South Carolina, Dave became a CFA Charterholder and worked for large Wall Street firms. During that time, it became abundantly clear to Dave that the financial services industry was drowning in a sea of sameness. He felt that real financial planning either didn’t exist or was nothing more than a mechanism to generate an asset allocation and sell products. Creativity was nonexistent, culture was focused on shareholder profits first, and advisors were accountable to sales managers, not their clients.

He was unimpressed, to say the least—and very, very bored. So, in May of 2008, he co-founded Monument Wealth Management, experiencing a very real-life example of the difficulty in market timing.

Dave is a combat veteran and served as an officer in the United States Marines Corps on both active duty and in the reserves, retiring at the rank of Lieutenant Colonel. His latest adventure has been section-hiking the Pacific Crest Trail, of which he recently completed over 200 miles through the California Sierra Mountains, but he admits this interest could end at any moment. His life-long passions outside of work are dogs, his Gamecocks, quoting 80’s movies, scoring under 100 on the golf course and trying to break through 1,000 Twitter followers.

Catch him on Twitter @DavidBArmstrong and @MonumentWealth.

Thought Leadership


  • Chartered Financial Analyst (CFA) charterholder

    Awarded designation of Chartered Financial Analyst by CFA Institute

  • Lieutenant Colonel in the United States Marine Corps Reserves

    Served on Active Duty for seven years, and now in the reserves

  • Former Adjunct Professor

    Former Adjunct Professor at the American University Kogod School of Business MBA program

  • Former member of the Board of Advisors

    Former member of the Board of Advisors at the Moore School of Business at University of South Carolina

  • A Top 100 Independent Advisor in America

    Selected by Registered Rep. magazine (award based on assets under management, 2009 & 2010)

  • Goldman Sachs "10,000 Small Businesses" Scholar

    Participated in invite-only class for successful entrepreneurs around the country

  • #1 Top Ranked Barron's Speaker

    Ranked #1 Speaker by peers at Barron’s Top Advisory Teams Summit in 2015

  • Frequent Conference Speaker

    Speaker at various industry events, including those held by: Bloomberg, LPL Financial, Barron’s, Securities Industry and Financial Markets Association, Investment Management Consultants Association® and more.

  • U.S. News & World Report Contributor

    Contributor to U.S. News & World Report‘s column, “The Smarter Investor”

  • Featured in the Press

    Interviewed by, and published in, numerous personal finance and industry publications, including:The New York Times, The Wall Street Journal, The Washington Post, CNBC.com, Financial Advisor, Research Magazine, Financial Planning, Kiplinger’s Personal Finance, Bloomberg Radio, Washingtonian and Washington Business Journal


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